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This is a concept video developed by Saatchi Norway for the Red Cross.
By creating our own media, we ge to tell people 'thank you for your contribution', rather than ask for their money. The concept also creates a sustainable economy for the ongoing mission to provide the world's population with clean water.Art Direction, Creative Direction2012 -
Print and PoS for Wilfa Svart ManuellArt Direction, Set Design, Typography2012 -
World Snowboarding Championships 2012 & Oslo Department of Waste Management.Art Direction, Web Design2012 -
Launch campaign for the new (2011) Toyota YarisAdvertising, Art Direction, Illustration2011 -
Concept development, design and packaging for Friele Aromatic coffee machineArt Direction, Design, Photography2011 -
Launch of Mr.Lee Hot Pepper noodles in a cup. Based on «Where's Waldo», these interactive boards awarded you for spending some time with the brand. By texting the coordinates for Mr.Lee's location, you got a voucher for a free album download at Platekompaniet (online music store). Or even a very arcade inspired Mr.Lee tune you could use as a ring tone. Illustrations by Eboy.
On (the very simple) website, we made a old school drag & click version of the game. The goal here is to find Mr.Lee in the picture as quickly as you can to get a reward. The game was played over 100.000 times the first week, and the message was spread effectively through Facebook.
We also sampled units through Deli De Luca's freebie app.Art Direction, Creative Direction2011 -
Interactive adshels for NextGenTel were placed around Oslo. On touch, they zoomed in on your position, and revealed free NextGenTel Wifi Zones in your vicinity. This video is sadly in poor quality.Advertising, Art Direction2012 -
TV commercials for NextGenTel broadband (ISP)Advertising, Creative Direction2011 -
TVC for the launch of Kavli Mayonnaise tube with adjustable openingAdvertising, Art Direction2012 -
Print ads for Kavli mayonnaise tube with adjustable opening (3).
Goldilocks
«Someone has found a size that suits them!»
Three goats gruff
«I'm coming to get a size that suits me!»Art Direction, Creative Direction2011 -
TVC for launch of Mitsubishi Outlader 2011Art Direction, Creative Direction2011 -
We actually started this process by looking at the product itself. Getting top listing with the retailers was key, and that starts with having a great product. We blind tested the product against the main competitors in the market, and found that a majority of the subjects preferred our chocolate milk to the others. In turn we set out and claimed to be "The best chocolate milk in Norway".
For people to actually choose us, they had to try us. So when they're at the store, we needed some incentive.
By printing up an extra batch of packaging, we were able to put unique codes on all of the cartons. These codes gave you the chance to win tons of prizes, and ultimately your own Q Chocolate milk car!
We also made a short and tasty tv and cinema ad, showcasing the new product and inviting people to our site.
The website invited you to share more codes with all of your friends through facebook and twitter, which in turn really boosted the visits to the site.
Market shares up from 4% to stabilize at a whopping 19,7% nation wide.
The contest winner spent 2 days 17 hours and 27 minutes in front of her computer during the knock out finals to win.Art Direction, Creative Direction, Advertising2011 -
Website for Q Skyr naturell. A collaboration between MK and Anti
A product website with recipes, films and info about all the low fat, low sugar, max proteine things you can make with Skyr naturell.Art Direction, Creative Direction2011 -
Tvc for Q Milk. A different way of telling that a milk carton with windows beats a milk carton without.Advertising, Art Direction, Character Design2012 -
Ambient slimming mirror for Kavli Light CheeseArt Direction, Creative Direction2011 -
We created this online sales tool for the JCDecaux sales team. It was targeted at advertisers, media agencies and planners, for easy access to key insight and figures.
It showcases all of JCD's products, and is easy to navigate through.
We made Decauxville shirts, mugs, laptop bags, banners, flags and all kinds of crazy stuff that the sales team handed out in meetings. We had the Decauxville banners flying high from the top of the JCD building, and everyone in the sales team even got a virtual street named up after them!Art Direction, Creative Direction2011
Pakistan blocks Twitter, because it refused to remove material considered offensive to Islam - http://t.co/MQ36p1nI #regression
About 11 hours ago
Incredibly detailed infographic by @blprnt shows every Avenger @Marvel ever created: http://t.co/wNKPlutc RT @FastCoDesign:
About 11 hours ago
FWA mobile winner | Fribi / @fribiapp - http://t.co/dO0q8b1h Great work from the great folks over at @jimmyroyaloslo
May 19th at 1:06am
Help @UNICEF spread the word about #SahelNOW! 1 Million+ children are suffering from severe malnutrition! #KloutForGood http://t.co/md0cnS9r
May 19th at 12:56am
An epic moment RT @TBWA Lee Clow & @leeclowsbeard @ TBWA\Chiat\Day - LA http://t.co/0GZUs2mN
May 19th at 12:50am
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Skype: snorremart
